Diamond Platnumz, one of Africa’s biggest music stars, continues to shine not just with his own music but also by lifting up other talented artists in East Africa. Known for his catchy Bongo Flava hits and energetic stage presence, Diamond is using his platform to collaborate with rising and established stars across the region. His recent efforts with popular musicians like Bien and the upcoming release with Bruce Melodie are great examples of how he’s supporting and growing the East African music scene.
“Iyofoto” – A Smash Hit by Bruce Melodie and Bien
Before diving into Diamond’s recent moves, it’s important to look at the song that helped create major buzz across East Africa—“Iyofoto.” Released by Rwandan superstar Bruce Melodie and Kenyan singer Bien (from the group Sauti Sol), “Iyofoto” became an instant hit. The song combined sweet melodies with a smooth Afrobeat rhythm, quickly catching fire on radio, streaming platforms, and social media.
While many fans mistakenly thought Diamond Platnumz was involved in the track due to the buzz and the regional collaboration, “Iyofoto” was purely a project between Bruce Melodie and Bien. The success of this song proved that East African artists are capable of creating continental bangers without needing international features. But it also set the stage for even more exciting collaborations—and that’s where Diamond enters the picture.
Diamond Platnumz and Bien: “KATAM”
Just a few days ago, Diamond Platnumz released a new song with Bien titled “KATAM.” Though there’s no official music video yet, a lyric video was dropped online just two days ago—and it’s already trending on social media. Fans are loving the blend of Diamond’s Bongo Flava style with Bien’s smooth vocals and poetic lyrics.
“KATAM” shows what can happen when two strong musical forces come together. It’s more than just a catchy song—it’s a sign of unity between Tanzanian and Kenyan music, a step toward breaking down barriers between different East African music industries. Despite only having a lyric video, the song is spreading quickly, being shared across TikTok, Instagram, and YouTube, where fans are posting dance challenges and covers.
The early success of “KATAM” proves that fans are hungry for more East African collaborations. And with Diamond’s huge following, the song has already reached millions across the continent and beyond, giving Bien more exposure outside of Kenya and showing Diamond’s strong influence in helping fellow artists shine.
Up Next: Bruce Melodie x Diamond Platnumz
As if the excitement from “KATAM” isn’t enough, fans have even more to look forward to. In just two weeks, Diamond Platnumz will release a brand-new collaboration with Bruce Melodie. This highly anticipated track is expected to be another major hit, following the massive success of “Iyofoto.”
While details about the song’s title or theme haven’t been shared yet, the combination of Diamond’s star power and Bruce Melodie’s smooth vocal style promises something special. Bruce Melodie has already proven himself as one of Rwanda’s biggest music exports, and working with Diamond will likely take his music to a whole new audience.
This collaboration shows how Diamond is not just focusing on Tanzanian music but is actively reaching out to artists across East Africa. His work with Bien and now Bruce Melodie proves that he wants to help build a stronger, more united East African music industry.
Diamond’s Role as a Regional Music Leader
Diamond Platnumz isn’t just a musician—he’s a trendsetter, a mentor, and a cultural bridge. His willingness to collaborate with artists from Kenya and Rwanda sends a clear message: East African artists are stronger together.
In an industry where competition can sometimes get in the way of unity, Diamond is setting an example by using his influence to promote teamwork over rivalry. Collaborations like “KATAM” and the upcoming song with Bruce Melodie bring different fanbases together, encouraging people from different countries to celebrate East African music as a whole.
His label, WCB Wasafi, has already helped push Tanzanian artists to greater heights. Now, by working with artists from neighboring countries, Diamond is helping build a stronger East African sound that can compete on a global level.
Fans Are Ready
Judging by the response to “KATAM” and the excitement around the upcoming release with Bruce Melodie, fans are clearly ready for more cross-border music projects. Social media is full of positive reactions, with many praising Diamond for not only creating hits but also using his platform to uplift others.
This movement isn’t just about music—it’s about creating unity, promoting culture, and telling East African stories to the world. With artists like Diamond Platnumz, Bien, and Bruce Melodie leading the way, the future of East African music looks brighter than ever.
Diamond Platnumz’s recent and upcoming collaborations with Bien and Bruce Melodie show his dedication to promoting unity and growth in the East African music industry. “KATAM” is already making waves, and the excitement for his next release with Bruce Melodie proves that fans want more of this kind of teamwork. By working together and celebrating each other’s talents, East African artists are not only creating amazing music—they’re building a legacy.
